Johnson & Johnson - Once Upon a Care (Sponsored)

With the ultimate goal of demonstrating that CARE INSPIRES CARE™, Johnson & Johnson asked grade-school children about the most caring thing they have ever done for someone else. With the help of well-known children's author Patricia Lakin, they then transformed the children's stories into actual children's books, and surprised students with a copy of their book to read to their parents.

Johnson & Johnson wanted to show parents that they have a tremendous impact on instilling caring values in their children, who ultimately carry the torch to become the next generation of care. And what J&J learned-from the parents and the children-is that the care you give really does multiply and come back to the world.

Download copies of the e-book at careinspiresare.com, and join us on Facebook at www.facebook.com/careinspirescare to read more inspiring stories.